发明名称 SYSTEMS AND METHODS FOR PROVIDING PRE-POINT-OF-SALE INCENTIVE MARKETING
摘要 A system and method provides incentives within a retail environment (103, 105) involving identifying shopping behavior indicators and providing incentives based on the identified shopping behavior indicators. Shopping behavior indicators comprise information related to a specific customer product selection, the information selected from the group consisting of: product type, name, brand, quantity, grade, price per unit, UPC, weight, source, shelf life and the like. These characteristics are a strong indicator of instantaneous consumer needs and desires. The present invention identifies one or more incentive offers associated with the shopping behavior indicators and provides the identified incentive offer after a customer has selected a specific product package and before the point of sale (105). The incentive offer may be provided in the form of a coupon that is printed at the time of product selection or preprinted and applied to a product package at any time before the consumer selection of the product package (201), including at centralized packaging and distribution facilities.
申请公布号 WO03100554(A3) 申请公布日期 2004.04.29
申请号 WO2003US15660 申请日期 2003.05.19
申请人 LABEL DOLLAR DOLLARS, INC. 发明人 MORTIMER, LAWRENCE
分类号 G06Q30/00;G07F17/42;G07G1/00;G09F3/02 主分类号 G06Q30/00
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