Seller configurable merchandising in an electronic marketplace

摘要

A method and a system for merchandising in a network-based marketplace. Sellers enter item information that identifies items to be transacted in a network-based marketplace. Sellers also identify referring items and promoted items and generate associations between them. In response to a buyer's request for the item information on a referring item, the network-based marketplace presents the item information for promoted items in addition to the item information for the referring item.