Methods for marketing newsletter subscriptions with direct response mailings without use of an envelope

摘要

A method for marketing a newsletter subscription includes creating a newsletter having content of interest to a prospective subscriber. A continuation notice is also created. The continuation notice includes information that allows the subscriber to order the newsletter. The continuation notice is printed on a page that is at least the same size as pages of the newsletter. The continuation notice and the newsletter are combined and mailed to the prospective subscriber without using an external envelope.