摘要 |
<P>PROBLEM TO BE SOLVED: To provide an electronic advertisement display system wherein advertisement of high publication value for a sponsor is provided. <P>SOLUTION: When a data file of an advertisement preliminarily registered in a file register area 6 of a database 4 is updated, the updated data file is upgraded and registered in a head 6-1 of the file register area of the database 4, and contents of data files are successively displayed on user terminals 5-1, 5-2, ..., 5-n from the head 6-1 of the file register area 6 in a form of a list 9. When the data file is frequently updated, the data file of the advertisement of the sponsor is always placed in the head 6-1 of the file register area 6, and thus the advertisement is always ranked in the foremost line (the head) of the list 9 of a retrieval result, namely, a place easiest to see and easy to access. <P>COPYRIGHT: (C)2004,JPO |