| 摘要 |
<P>PROBLEM TO BE SOLVED: To secure customers and acquire new customers by providing differentiation from point cards of other stores. <P>SOLUTION: A heat sensitive recording layer 22 provided with a point displaying area 22b visually displaying accumulated points P and a message displaying area 22c visually displaying a message to be transmitted to a customer is displayed on a point card 20 issued at a store. A question Q1 prepared by the store asking for a prospect is displayed in the message displaying area 22c, and when the customer answers the question Q1 correctly, preset points are added to the accumulated points P of the point displaying area 22c. <P>COPYRIGHT: (C)2003,JPO |
