CUSTOMER EVALUATING INFORMATION FORMING METHOD, CUSTOMER EVALUATING INFORMATION FORMING DEVICE AND PROGRAM USED THEREFOR

摘要

PROBLEM TO BE SOLVED: To efficiently and accurately obtain evaluation information on respective customers when having a lot of customer information.

SOLUTION: A similar pattern forming means 101 has the function of forming similar pattern data by using customer evaluation data 105 on the respective customers extracted by a method such as random sampling from a plurality of customers becoming the population, and customer behavior history data on the respective sampling customers. A similar pattern recording means 102 has the function of receiving and recording the similar pattern data from the similar pattern forming means 101. A similar pattern applying means 103 has the function of forming customer evaluation data 108 on the whole customers by using the similar pattern data recorded on the similar pattern recording means 102, and data 107 on a purchase history on customers other than the sampling customers among the plurality of customers becoming the population.

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