| 摘要 |
<P>PROBLEM TO BE SOLVED: To accurately provide as many pieces of advertisement information conforming to the preference and needs of users as possible, and provide a mechanism enabling efficient return of an advertising rate by disclosing their effect of advertising to an advertisement requester. <P>SOLUTION: An advertisement providing server 1 is provided with an advertisement information holding means 10 holding advertisement information, and a user information holding means 11 holding possessed points and preference information of the user. When the advertisement providing server 1 receives an advertisement information acquisition request from a host device 20 of an image recorder user, it selects advertisement information on the basis of margin information included in the request and the preference information of the user information holding means 11, and it sends the advertisement information to the host device 20. When the advertisement providing server 1 receives completion notice of advertisement printing from the host device 20, it issues points responding to the advertisement printing to the user. The user can receive a return service from the advertisement requester in response to the points. <P>COPYRIGHT: (C)2003,JPO |
