INFORMATION PROVIDING SYSTEM, SERVER USED IN THE SYSTEM, AND MARKETING METHOD USING THE SYSTEM

摘要

PROBLEM TO BE SOLVED: To provide information truly required by each consumer on the basis of an analysis result and provide information related to a scare commodity in each consumer by allowing the precise analysis of the taste of each consumer in an information providing system.

SOLUTION: An information database 10 for storing the purchase information of each consumer 5 inputted from a register terminal 6 and the orienting property information of each consumer inputted from a service user terminal 4 is arranged on a system server 2 side. An information analyzing server 11 analyses the taste of each consumer on the basis of the purchase information and orienting property information. According to such a structure, since the taste of each consumer 5 can be precisely analyzed, and the information truly required by each consumer 5 can be provided.

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