发明名称 Use of extensible markup language in a system and method for influencing a position on a search result list generated by a computer network search engine
摘要 <p>A database search apparatus and method for generating a search result list which responds to Extensible Markup Language (XML) requests from a client to a server of an on-line marketplace. A bid management tool is operable on a client computer to manage search listings and account information of one or more advertisers. The client application communicates with the server via an XML-based application program interface. The bid management tool provides functions for reporting account activity, modifying accounts and manual, timed or event-driven changes to search listings including listings of several advertisers. &lt;IMAGE&gt;</p>
申请公布号 GB0310598(D0) 申请公布日期 2003.06.11
申请号 GB20030010598 申请日期 2003.05.08
申请人 OVERTURE SERVICES INC 发明人
分类号 G06F12/00;G06F17/22;G06F17/30;G06Q30/02 主分类号 G06F12/00
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