发明名称 SYSTEM AND METHOD FOR INTERATIVE ADVERTISING
摘要 <p>An interactive advertising and public announcement system having storage and processing capabilities, as well as a display device (10), configured to store (40), process and/or display a media presentation (20). The media presentation (20) proceeds according to a Play list that may incorporate links to web-based content (30). The display device (10) includes input devices allowing a user to interact (28) with the media presentation and customer recognition devices (40) for detecting the presence of and identifying the user. The system may also include video-conferencing capabilities, and the ability to detect, upload and respond to information obtained from and regarding the user. The system (40) may also be linked and configured to retrieve and respond to user information collected from the user while the user interacts (28) with the system, as well as user information previously-collected and stored in local (40) or remote databases.</p>
申请公布号 WO2003036415(A2) 申请公布日期 2003.05.01
申请号 US2002011376 申请日期 2002.04.12
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