Fuel dispenser having a guided customer transaction interface and the method therefor

摘要

Provided is a computer-implemented, interface method by which a customer may execute transactions at a fuel dispenser having a large display and acting as a thin client in communication with at least one server. The interface is guided in that the dispenser display presents to the customer a predetermined sequence of screens, which are predetermined arrangements of objects representative of transaction opportunities. Both the arrangement of objects into screens and the sequence of screen display are reconfigurable by a fuel or retail marketer either locally or remotely from at least one host server. Also provided is a fuel dispenser having a large display and acting as a thin client in communication with at least one host server, which comprises and uses the present interface method to effect customer transactions.