BROADCAST RECEPTION METHOD

摘要

In order to purchase a thing which a user decides to buy during a broadcast program, it has been necessary to take a trouble and time for (1) checking and (2) ordering (at a store). Among things used in a broadcast program, for those to be sold, data on recognized words and commodity tags are transmitted so that recognized words or commodities can be identified. A user identifies a commodity to be purchased by a speech. After the broadcast program, the user references the commodity specified during the broadcast program and related information and decides whether to actually buy the commodity. When the user decides to buy, the registration of buying is notified via a broadcast station to a seller. Thus, clothing, furniture, and the like used in the broadcast program can easily be purchased.