发明名称 METHOD AND SYSTEM FOR ADVERTISEMENT BASED ON SCHEDULE ON MOBILE PHONE
摘要 PROBLEM TO BE SOLVED: To provide a system that executes a method for communicating advertisement of articles and services with mobile phone users in intelligent fashion according to a method allowable for both the mobile phone users and sponsors. SOLUTION: This invention discloses the system for a method for communicating advertisement. This system includes a 1st call center, a mobile station, a base station, and a sponsor call center. When the base station registers the mobile station, the 1st call center transmits one or a plurality of advertisements to the mobile station according to a schedule preferred by a user of the mobile station, while matching the respective advertisements with profiles of the user of the mobile station as its control. The user of the mobile station stores the advertisements for reference in future or can reply to the advertisements. The reply is an affirmative reply of the advertisement or sets up a communication link between the mobile station and the sponsor call center, so as to desire purchase of an article or a service. The user of the mobile station receives a reward as an incentive, to periodically receive the advertisement in response to the advertisement.
申请公布号 JP2003018085(A) 申请公布日期 2003.01.17
申请号 JP20020094118 申请日期 2002.03.29
申请人 INTERNATL BUSINESS MACH CORP <IBM> 发明人 HIMMEL MARIA AZUA;HERMAN RODRIGUES;SMITH N JAMES;SPINAC CLIFFORD J
分类号 H04B7/26;H04L29/06;H04L29/08;H04M11/08;H04Q7/38;(IPC1-7):H04B7/26 主分类号 H04B7/26
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