| 发明名称 |
Method and apparatus for selectively supplying advertising messages to viewer terminals |
| 摘要 |
Advertisements (54) within an EPG are targeted to television viewers. The use of the EPG and the television receiver are monitored to develop a viewer profile. |
| 申请公布号 |
AU756533(B2) |
申请公布日期 |
2003.01.16 |
| 申请号 |
AU20000011087 |
申请日期 |
1999.10.13 |
| 申请人 |
INDEX SYSTEMS, INC. |
发明人 |
HENRY C. YUEN |
| 分类号 |
H04N5/445;H04N5/45;H04N7/025;H04N7/03;H04N7/035;H04N7/083;H04N7/087;H04N7/088;(IPC1-7):H04N5/445 |
主分类号 |
H04N5/445 |
| 代理机构 |
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代理人 |
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| 主权项 |
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| 地址 |
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