| 摘要 |
<p>Present invention comprises a server (40) and display controller (30) displaying dynamic-content from the server (40). A content display unit (25) communicates with the display controller (30), visually displaying dynamic-content (70). The controller may comprise a timing means, altering the visual display as a function of the timing means. The display controller (30) adapted to receive, store, and display dynamic-content (70) from a plurality of servers (40), comprising a heirarchical control scheme to select dynamic-content (70) from one server (40) of the plurality of servers (40) for display. The device may comprise a plurality of display controllers (30), each display controller (30) having a type identifier, wherein each selects dynamic-content (70) for display on its content display unit as a function of the type identifier. A method for dynamic device advertising provides the auctioning of display-time on content-display units. An auction may be based on a time period, type identifier, group, content-display unit location, hierarchy, or other desirable segmentation.</p> |
