| 摘要 |
PURPOSE: A system for providing the AD(ADvertisement) information on the Internet is provided to offer the multimedia information according to the favorite of a Netizen and the AD information necessary for the Netizen. CONSTITUTION: An advertiser server(107) possesses the AD information of a company and the customer information of a company's customer. A user terminal(105) receives the connection program information and the AD information of the company. An operator server(103) possesses a multimedia broadcasting site connecting through a communication network(101), receives the personal information and the favorite information of a user by receiving a connection request signal from the user terminal(105), provides the multimedia information of each genre according to a searching result after searching the multimedia information based on the favorite information of the user, and provides the customer information and the AD information of the company based on the personal information of the user to the user terminal(105).
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