摘要 |
The invention provides in one form a relationship management system comprising a memory in which is maintained an interaction database of interaction data representing interactions customers and merchants, retrieval means arranged to retrieve, based on a set of criteria a promotional group subset of the customers stored in the interaction database a promotion atnalyser arranged to retrieve from the interaction database data representing interactions involving customers in the promotional group; and display means arranged to display a representation of the retrieved interaction data.
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