发明名称 METHOD AND SYSTEM FOR SIMULATING THE DISTRIBUTION OF TARGETED ADVERTISING
摘要 <p>The present invention provides an Internet based service that enables retailers to create and distribute wireless promotions to customer groups based on specific profile criteria. These promotions are distributed to all wireless and mobile devices, as well as the Internet. This Internet service also has the ability to track the reception and acceptance of the promotion from the end user, and providing the retailers with the ability to monitor the promotion activity to determine if is has been received and executed. The present invention provides a method, computer program and system for simulating the distribution of a promotion that includes accessing target subscriber information for the promotion, selecting one or more subscribers to receive the promotion based on the target subscriber information and subscriber information associated with each subscriber, calculating one or more statistics regarding the selected subscribers, and providing the one or more statistics to a user.</p>
申请公布号 WO2002086677(A3) 申请公布日期 2002.10.31
申请号 US2002/013134 申请日期 2002.04.18
申请人 发明人
分类号 G06Q30/02 主分类号 G06Q30/02
代理机构 代理人
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