发明名称 System, method and article of manufacture for propensity-based scoring of individuals
摘要 A system, method, and article of manufacture are provided for ranking individuals based on a propensity to have a particular attitude, behavior, demographic, or purchase intent. Initially, a model is created. Next, a score is calculated for a plurality of individuals based on the model. Such score indicates a propensity. Further, the individuals may be sorted or ranked based on the score.
申请公布号 US2002138334(A1) 申请公布日期 2002.09.26
申请号 US20010816813 申请日期 2001.03.22
申请人 DECOTIIS ALLEN R.;REA MARTHA M. 发明人 DECOTIIS ALLEN R.;REA MARTHA M.
分类号 G06Q30/00;(IPC1-7):G06F17/60 主分类号 G06Q30/00
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