CONTENT BASED VIDEO SELECTION

摘要

Disclosed is a system and method that dynamically selects a displayed versio n ofa program from a plurality of broadcast versions. A receiving unit process es a broadcastsignal containing a plurality of versions of a program and one version of said plurality ofversions is selected. Version selection may reflect stored preference information orinformation entered through an input device such as remote control or mouse. Broadcastof programs with multiple versions may employ scheduling of programs such thatmultiple versions of two or more programs do not exceed the number of availablechannels, or to limit the number of channels required to a specified number. Advertisingmay be scheduled to delay presentation of a program to limit the number of channels required. Advertising may also be selected employing viewer preference information.The versions made available to viewers may reflect viewer requests, broadcast systemcapabilities, and revenue generated.