| 摘要 |
PROBLEM TO BE SOLVED: To provide a means which can effectively attract a user who has seen advertisement information in a bus, etc., to the store of an advertiser. SOLUTION: In an in-vehicle advertisement information providing system, reservation mail is sent from a portable terminal 20 with a mail communication function that the user who has seen an in-vehicle advertisement, to the mail address displayed in the advertisement via a network 50. A store receiving terminal 30 receives the reservation mail and accepts the reservation. When the user, having made the reservation, visits the store and purchases an article, the store receiving terminal 30 performs processing for making the store bear some of the transportation expenses needed for the user to visit the store, after confirming the reservation information of the user and the transportation expenses that the user bears to visit the store. |
