METHOD AND SYSTEM FOR USING A HAND HELD DEVICE FOR RECEIVING PROMOTIONS AND PRODUCT INFORMATION

摘要

A method, system, and computer product for using a hand held device for receiving promotions and product information. The method includes establishing a wireless communications link between a hand held device and a retail store system when the hand held device is located within a predetermined proximity of a retail store related to the retail store system. The retail store system generates a promotion relating to retail products offered by said retail store and delivers the promotion to the hand held device via the wireless communications link. The wireless communications link can be established either automatically or based on a signal initiated by a user of the hand held device. The hand held device may also transmit a customer identifier and/or a product identifier to the retail sore system and receive promotions generated based on the customer identifier and/or product identifier.