| 摘要 |
PROBLEM TO BE SOLVED: To arouse the will to purchase associated merchandise by setting an event which positively arouses the interest of a user to a game during the execution of this game and providing the user with advertisement information in association with this event. SOLUTION: A service management server 11 of a service site to provide game programs through an information communication network 3 is equipped at least with a data base 12 having a game program file 121, an event information file 122 and a merchandise information file 124 storing the merchandise information linked to the event information as advertisement information. When a user accesses the service site through the information communication network 3 by a browser 22 disposed at a user terminal 2, selects and downloads the desired game program from the data base 12 and executes this game program, the user terminal 2 is provided with the prescribed event information from the service site in compliance with the progression of the game program and is provided with the merchandise information associated with this event and the pseudo purchase experience thereof. |
