A bending apparatus for a long material comprises: supporting device for supporting a long material in cantilever fashion at least in a bending direction; bending device which nips the material at an input point apart from the supporting device and is rotated by a predetermined angle so as to bend the material between the supporting device and the input point; driving device for rotating the bending device; feeding device for moving the material toward the bending device and setting a position of the material; and moving device which sets up a separation distance between the supporting device and the bending device prior to bending of the material and allows the supporting device and the bending device to move relatively during the bending of the material.