发明名称 METHOD OF TRANSMITTING ADVERTISEMENT AND INFORMATION IN REAL TIME BY MEANS OF LOCAL AREA COMMUNICATION
摘要 <p>Disclosed is a method of transmitting advertisement and information in real time by means of local area communication. In the method, advertisement and information are displayed, and simultaneously a synchronization is carried out by providing different codes for portable/fixed-type information processing apparatuses located within a predetermined distance through a local area transmission module of a settop box. Thereafter, when there is a first request for local area communication from a portable/fixed-type information processing apparatus, the settop box analyzes the codes, and contents in relation to the corresponding advertisement and information are transmitted to the portable/fixed-type information processing apparatus, thereby enabling a user to connect with a web site in relation to the advertisement and information and carries out a web surfing. By the method, a moving user can easily obtain information he wants from advertisement or information-posting objects in the street or on public transportation, or advertising objects inside or outside buildings, and a user can obtain information he wants instantly and easily from information transfer media such as a television and a radio receiver.</p>
申请公布号 WO2002046994(A1) 申请公布日期 2002.06.13
申请号 KR2001002087 申请日期 2001.12.03
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