| 摘要 |
Software for use on a client device that is configured for communications via a communications network instantiates a playlist request function that generates a playlist request, and that transmits the playlist request to at least one playlist server, via the communications network, a playlist response handling function that receives and processes a playlist response transmitted to the client device by the at least one playlist server in response to the playlist request, wherein the playlist response includes a playlist(s) that identifies advertisements to be downloaded, an ad download function that downloads the advertisements identified in the playlist(s) from at least one remote source, via the communications network, an advertisement storage function for storing the download advertisements on a storage medium associated with the client device, and an advertisement display function that effects display of the stored advertisements on a display associated with the client device.
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| 申请人 |
QUALCOMM INCORPORATED;JACOBS, PAUL, E.;ANTONIO, FRANKLIN, P.;DORNER, STEVEN;NOERENBERG, JOHN, W.;BELK, JEFFREY, K.;OGDON, BENJAMIN, P.;BECKLEY, JEFFREY, D.;BIRD, ALAN;BOYD, JOHN, D.;PURLIA, JOHN, S.;RHODES, WILLIAM, J.;ROSS, DAVID, J.;DUDZIAK, MATTHEW, J. |
发明人 |
JACOBS, PAUL, E.;ANTONIO, FRANKLIN, P.;DORNER, STEVEN;NOERENBERG, JOHN, W.;BELK, JEFFREY, K.;OGDON, BENJAMIN, P.;BECKLEY, JEFFREY, D.;BIRD, ALAN;BOYD, JOHN, D.;PURLIA, JOHN, S.;RHODES, WILLIAM, J.;ROSS, DAVID, J.;DUDZIAK, MATTHEW, J. |
