SENDING AN EMAIL MESSAGE IN RESPONSE TO SELECTED WEB BROWSING ACTIVITY

摘要

A method of electronic communication includes providing a web page on a first computer with an action tag including information about the web page. In repsonse to a user visiting the web page, the action tag is received from the user at a second computer. Based on the action tag, an email message is generated for the user. The method may include receiving a cookie or other device identifier, using the cookie to determine an associated email address in a database, and sending the emial message to the user. The content of the action tag may be used to select a suitable email template, and to fill in the template with suitable content.