发明名称 SYSTEM AND METHOD FOR INTEGRATED SCHEDULING AND ADVERTISING CONTENT MANAGEMENT PROGRAMS
摘要 A system and method for integrating content management and advertising scheduling as part of an online marketing campaign (100) is described. The system includes an advertising scheduling module for generating an advertising production schedule and task list in response to a request for an advertising campaign. The advertising schedule module can update the project information based upon inputs from advertising agency members (102) and clients (103) inputting information from remote computers, as well as information input from a content manager module.
申请公布号 WO0233629(A1) 申请公布日期 2002.04.25
申请号 WO2001US32326 申请日期 2001.10.18
申请人 MEDIAPLEX, INC. 发明人 HEWITT, WILLIAM
分类号 G06Q30/00;(IPC1-7):G06F17/60 主分类号 G06Q30/00
代理机构 代理人
主权项
地址