| 摘要 |
PURPOSE: A method of supplying a marketing message using a wireless Internet is provided to interwork with location information and a UMS(Unified Messaging System) of a mobile communication terminal of a customer, when the customer visits a specific large-sized building, and to transmit a specific marketing message and a multimedia message to the customer, so as to magnify purchasing power of customers. CONSTITUTION: If a main server senses a wireless Internet access(S1), the main server confirms whether member companies are registered(S2). If the main server is requested a marketing message service, the main server retrieves locations of the member companies and retrieves contents of marketing messages(S3). The main server stores location information and the marketing messages in DBs of the member companies(S4). A wireless communication relay system retrieves locations of mobile communication terminals(S5), and calculates a direct distance between the locations of the mobile communication terminals and the locations of the member companies(S6). The main server compares the direct distance with a reference distance(S7), and extracts the mobile communication terminals(S8). The main server stores a subscriber number and a telephone number in a customer member DB(S9). The main server transmits a marketing message preset in one of the mobile communication terminals. The main server decides whether the marketing message is registered(S10). If not, the main server induces the message to be registered(S11). The marketing message is a multimedia message(S12). The main server supplies detailed information in real time(S13). |
