发明名称 System for transmitting syndicated programs over the internet
摘要 A system and method are provided for exposing Internet users to advertisements together with the distribution of media content in a manner which is germane to conventional syndicated broadcast agreements. The system includes a processor coupled to a memory device. The system further includes software means operable on the processor and memory device. The software means is operable on the processor for obtaining a user specific set of data prior to distributing a media package. The software means is operable for selecting a number of advertisements from a data bank containing a plurality of advertisements based on the user specific set of data. The software means is operable for combining the selected number of advertisements with a requested set of media content to form the media package. The software means is further operable for distributing the media package. In this manner a regional broadcasting station can preserve its investment in purchasing national syndicate broadcast rights by ensuring regional advertisers a penetration of their advertisements across a regional Internet audience. Methods for performing the same are similarly included.
申请公布号 AU9070701(A) 申请公布日期 2002.03.26
申请号 AU20010090707 申请日期 2001.09.10
申请人 SYNDICAST CORPORATION 发明人 ADAM G. SOUTHAM;JEFFREY SVEN GUSTAFSON
分类号 G06Q10/06;G06Q30/02 主分类号 G06Q10/06
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