摘要 |
PROBLEM TO BE SOLVED: To provide an information processing device, capable of improving advertising effects, and easily and efficiently performing inventory management of an advertisement space according to the attributes of users. SOLUTION: A determination means 115 determines prescribed information (advertisement) to be partially or entirely included in the same electronic mail to be transmitted to users 120 (1)-120 (N) managed by a first information management means 113, on the basis of the user attribute information (information about address, age, sex, hobbies, etc.), of the users 120 (1)-120 (N) and the transmission-desiring user information of information issuers (advertiser) 140 (1)-140 (N) managed by a second information management means 112. |