METHOD AND APPARATUS FOR PROCESSING MARKETING INFORMATION

摘要

A system and method (Fig. 2) for processing marketing information obtained through various sources. Marketing information, for example, a sales lead can be stored in a database (50), allowing access and manipulation of the sales leads and its associated data by multiple users (20). Further, the system and method facilitates communication between the database and other users in order to obtain information on the processing and status of each sales lead entered into the system.