GLOBAL COMPUTER NETWORK BASED RESERVATION SYSTEM

摘要

An apparatus, system and method for facilitating accommodation reservations using the Internet (160) and for providing marketing data to the hotelier (140). The present invention includes a consumer component (110) and an accommodation component (120). The consumer component including includes an incremental bidding column wherein a consumer (150) may incrementally bid on a room type at an accommodation. The incremental bidding column includes the historically highest and lowest acceptable price. The accommodation component (120) includes definable tiers for an accommodation wherein a hotelier (140) may define selling criteria and pricing for an accommodation. The defined accommodation inventory is immediately available to the consumer (150) so that the consumer has access to the latest accommodation inventory and pricing. Additionally, the system tracks data related to use of the consumer component (110) that is useful to the hotelier in setting prices and defining marketing needs for a particular accommodation.