摘要 |
<p>A system and a method is disclosed which allows both advertisement and program information to be shown on a channel banner, while user changes channel. In another embodiment, an "advertisement channel" is inserted into an active channel list (e.g., scan list), so that when a user is changing channel, a selected ad will be displayed. In yet another embodiment, a method for tracking and collating advertisement display activity in a video system supporting composite display of image data associated with different multimedia functions and advertisements is disclosed.</p> |
申请人 |
THOMSON LICENSING S.A. |
发明人 |
DERRENBERGER, MIKE, ARTHUR;TESKEY, JOHN, FREDERICK;HAMILTON, THOMAS, HERMAN;RHOADS, STEVEN, CHARLES;WILLCOX, MICHAEL, EUGENE;MORRISSON, HUGH, BOYD;LOGAN, ROBERT, JOSEPH;ALLEN, JILL, SUZANNE |