PROVIDING METHOD FOR SALES PROMOTION INFORMATION, COMMUNICATION SYSTEM FOR PROVIDING SALES PROMOTION INFORMATION, AND INFORMATION RECORDING MEDIUM

摘要

PROBLEM TO BE SOLVED: To quickly and effectively promote sales by grasping and analyzing the result of planning and execution of provision of optimum service for every customer by a communication network and a computer, making the most of the result for planning and executing of next time service information. SOLUTION: Sales planning, promotion and control are performed in cooperation with manufacturing/sales/consumption through a digital wire communication line network 1 and a closed line network 3. A maker device 6 for makers (A) to (C) transfers service information adapted to segment information based on an attribute for individualization of a customer to be a consumer to a service center device 8. Large/middle/small-scaled retail devices 9 to 11 executes service information transferred from the service center device 8 for every customer through a shop network terminal. The service execution result for every customer used in the large/middle/small-scaled retail devices 9 to 11 is controlled by the service center device 8, the service execution result is analyzed, and the next time service information to be provided for every customer is planned and analyzed and is transferred to the large/middle/small-scaled retail devices 9 to 11.