发明名称 Opt-in electronic mail advertising for internet radio network
摘要 A subscription system for the receipt of infotainment content such as audio programming is disclosed. A network operator enables a user to elect to pay a fee or to agree to receive email-advertising messages for continuing permission to access content. If email ads are elected, the ads are sent to the user's email address in a separate time and/or space from the content. The email ads are linked by at least one of subject and occurrence to the user's activities in accessing content. A user ID identifiable to the network operator links the email ads and content accessed by the user. The email ads are sent to a user system that may be disconnected from the system that provides the user's infotainment experience. The email ads may be sent as a single message under a subject heading, or as part of a bundle of ads combined under a single subject heading. Bundled ads are normally individually less costly to advertisers than single ads.
申请公布号 US2001054059(A1) 申请公布日期 2001.12.20
申请号 US20010752762 申请日期 2001.01.03
申请人 MARKS MICHAEL B.;MARKS JOEL 发明人 MARKS MICHAEL B.;MARKS JOEL
分类号 G06Q30/00;(IPC1-7):G06F15/16 主分类号 G06Q30/00
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