发明名称 |
Opt-in electronic mail advertising for internet radio network |
摘要 |
A subscription system for the receipt of infotainment content such as audio programming is disclosed. A network operator enables a user to elect to pay a fee or to agree to receive email-advertising messages for continuing permission to access content. If email ads are elected, the ads are sent to the user's email address in a separate time and/or space from the content. The email ads are linked by at least one of subject and occurrence to the user's activities in accessing content. A user ID identifiable to the network operator links the email ads and content accessed by the user. The email ads are sent to a user system that may be disconnected from the system that provides the user's infotainment experience. The email ads may be sent as a single message under a subject heading, or as part of a bundle of ads combined under a single subject heading. Bundled ads are normally individually less costly to advertisers than single ads.
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申请公布号 |
US2001054059(A1) |
申请公布日期 |
2001.12.20 |
申请号 |
US20010752762 |
申请日期 |
2001.01.03 |
申请人 |
MARKS MICHAEL B.;MARKS JOEL |
发明人 |
MARKS MICHAEL B.;MARKS JOEL |
分类号 |
G06Q30/00;(IPC1-7):G06F15/16 |
主分类号 |
G06Q30/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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