METHOD AND DEVICE FOR ADVERTISEMENT USING INTERCHANGEABLE STORAGE MEDIUM DISTRIBUTION AND INTERNET

摘要

PROBLEM TO BE SOLVED: To realize an advertisement system which has its advertisement effect enhanced by merging unidirectional media in a mass exposure system with the mass media as the center and bidirectinoal media using the Internet through an entertainment program (software) and with which the advertisement effect can be measured. SOLUTION: With respect to a method and a device for advertisement, contents including picture data in which general consumers can participate are generated, and an interchangeable storage media like CD-ROMs or DVDs where these contents are recorded are widely distributed to general consumers so that general consumers can peruse a web page provided by a web server which is assigned to a specific URL address of the Internet designated in advance by a link function realizing means recorded in the interchangeable storage media, and general consumers are allowed to peruse an advertisement prepared in advance in the web page by a sponsor to improve the advertisement effect.