METHOD OF AND SYSTEM FOR DISTRIBUTING ELECTRONIC COUPONS OVER A NETWORK AFTER THE CONSUMMATION OF A PURCHASE TRANSACTION

摘要

A system for distributing electronic coupons over a network includes: an e- tail server system (120) to offer at least one item for sale; a database (23 0) with at least one promotional item linked to an electronic coupon for a secondary item; a client system (110) selectively coupleable to the e-tail server to initiate a purchase transaction; a search device for searching the database (230) after the purchase transaction is consummated to determine if the purchased item is a promotional item, and if it is, retrieving the e- coupond for the secondary item that is linked to the promotional item; and display means to display to e-coupon for the secondary item to the client system.