发明名称 AN INTERACTIVE SYSTEM FOR CONDUCTING BUSINESS AND METHOD FOR THE INTERACTIVE DISTRIBUTION OF INFORMATION RELATING TO PRODUCTS AND SERVICES
摘要 Interactive system for conducting business, having a satellite shop located in an area of high pedestrian traffic, a sensory magnet zone having at least one stimulus to attract consumers to the satellite shop, and interactive zone of the satellite shop having a consumer interface configured to facilitate exchange of product-related information and a product testing zone, and a retail zone within the satellite shop having products available for purchase. Method for interacting with a consumer to provide product-related information including the steps of locally attracting the consumer to a satellite shop, establishing an interaction with the consumer via a product-related interface, providing product-related information to the consumer via the product-related interface, providing the consumer an opportunity to test at least one product, recording a list of products tested by the consumer in a data store, offering to the consumer one or more products for purchase, and obtaining feedback from the consumer regarding the tested and purchased products.
申请公布号 WO0180122(A2) 申请公布日期 2001.10.25
申请号 WO2001US11659 申请日期 2001.04.09
申请人 THE PROCTER & GAMBLE COMPANY 发明人 HEDRICK, BRUCE, MICHAEL;DOODY, GERARD, THOMAS;MROZ, ROBERT, JOSEPH;MCMANUS, RICHARD, KEATING
分类号 G06Q30/00;(IPC1-7):G06F17/60 主分类号 G06Q30/00
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