摘要 |
PROBLEM TO BE SOLVED: To provide a point-of-buys system capable of collecting/storing/ analyzing purchaser's accurate and detailed personal information. SOLUTION: The point-of-buys system is composed of a terminal 9 of a purchaser 1 which is provided with an input means for inputting commodity identification(ID) information and a transmitting means for transmitting the commodity ID information and purchaser ID information to an analytical center in an analytical company 5 and the analytical center provided with a means for receiving the commodity ID information and the purchaser ID information from the terminal 9, a means for specifying commodity information on the basis of the commodity ID information, a means for specifying previously registered personal information 12 on the basis of the purchaser ID information, a means for storing purchase information 11 obtained by relating the commodity information to the personal information in a purchase information database 30, and a means for preparing an analytical list 6 by analyzing the purchase information. |