发明名称 Method and system for selecting advertisements
摘要 A method for displaying interactive advertisements on a television having a controller connected thereto and configured for receiving input from a viewer of the television is disclosed. The controller has a receiver operable to receive advertisements and a processor operable to modify the advertisements. The method generally comprises requesting action by the viewer of the television, modifying an advertisement based on the action of the viewer, and displaying the modified advertisement on the television.
申请公布号 AU4999401(A) 申请公布日期 2001.09.03
申请号 AU20010049994 申请日期 2001.02.20
申请人 INTERVAL RESEARCH CORPORATION 发明人 MALCOLM SLANEY;J. THOMAS NGO;BONNIE JOHNSON;GAVIN MILLER;ANNAROSA TOMASI;MICHELLE COVELL;STEVEN E SAUNDERS;PAUL FREIBERGER
分类号 H04H60/31;H04H60/33;H04H60/40;H04H60/45;H04H60/65;H04H60/66;H04N5/445;H04N7/16;H04N7/173;H04N21/2343;H04N21/258;H04N21/422;H04N21/4223;H04N21/4415;H04N21/442;H04N21/45;H04N21/454;H04N21/458;H04N21/462;H04N21/466;H04N21/472;H04N21/4722;H04N21/475;H04N21/478;H04N21/658;H04N21/81 主分类号 H04H60/31
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