摘要 |
PROBLEM TO BE SOLVED: To prevent a price card from being contaminated with dust or the like or being lost, prevent merchandise from dropping off a rack, and contribute to increase in sales by promoting customer interest by enhancing the illumination of the merchandise by means of flat fluorescent lamps provided on the rack. SOLUTION: This showcase has a rack 91a disposed inside a storage room 13 for placing the merchandise V thereon. An upstanding flange 92a for regulating forward movement of the merchandise is formed at the front of the rack and a price rail 93a is attached to the upstanding flange. The price rail is integrally constructed of a locked part 98a locked to the upstanding flange, an insertion part 97a disposed in front of the locking part for inserting the price card therein, and an abutting part 99a disposed on the upper portion of the insertion part for regulating movement of the merchandise above the upstanding flange. |