DYNAMIC INCENTIVE POINTS MANAGEMENT

摘要

The present invention provides a method and apparatus for dynamically adjusting incentive points. Methods and apparatuses describes herein allow the rate (430) at which incentive points are awarded to be dynamically adjusted (450) based on various factors (e.g., the balance of incentive points available to be awarded, the actual vs. projected incentive point awards). By dynamically adjusting the rate at which incentive points are awarded, the invention provides better control over the overall cost of an incentive points scheme as compared to more static programs.