E-mail software and method and system for distributing advertisements to client devices that have such e-mail software installed thereon

摘要

Software for use on a client device that is configured for communications with at least one remote source via a communications network instantiates an ad download function that downloads advertisements from the at least one remote source, via the communications network, over one or more advertisement download sessions, and an ad fetch timer function that limits each advertisement download session to a prescribed maximum time duration.