摘要 |
Software for use on a client device that is configured for communications with at least one remote source via a communications network, wherein the at least one remote source stores a set of available advertisements instantiates an ad selector function that selects a subset of advertisements from the set of available advertisements, an ad download function that downloads the selected subset of advertisements from the at least one remote source, via the communications network, over one or more advertisement download sessions, an advertisement storage function for storing the downloaded advertisements on a storage medium associated with the client device, and an advertisement display function that effects display of at least selected ones of the stored advertisements on a display associated with the client device. |