发明名称 AN ENHANCED SYSTEM FOR THE CREATION OF CUSTOM DESIGNED DIRECT MAIL ADVERTISING AND DESIGNATION OF RECIPIENTS THEREOF VIA THE INTERNET PROVIDING FOR USER SUPPLIER TEMPLATES
摘要 The present invention discloses a method for creating a custom designed direct mail advertisement and designating recipients thereof via the Internet and comprises the steps of: selecting from among one or more pre-defined designs (120) a design for the front side of the advertisement; selecting from among predefined or user uploaded templates (150) and logos (154), or previously saved templates, a design for the back side of the advertisements; specifying text (170) for the back side of the advertisement; specifying one or more criteria that define the intended recipient class for the advertisement; compiling the list of recipients for the advertisement corresponding to the specified criteria by searching a database for names and addresses that match the specified criteria; and transmitting the designed advertisement and list of intended recipients of same for printing pre-addressed individual copies of the designed direct mail advertisement and mailing thereof.
申请公布号 WO0116801(A8) 申请公布日期 2001.06.07
申请号 WO2000US23454 申请日期 2000.08.25
申请人 KARGMAN, JAMES, B. 发明人 KARGMAN, JAMES, B.
分类号 G06Q30/00;(IPC1-7):G06F17/30 主分类号 G06Q30/00
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