An on-screen buyers guide for use in a broadcast programming network

摘要

A broadcast programming network terminal includes a communications device capable of being tuned to one of multiple selectable broadcast video programming reception channels. When tuned to a particular channel, broadcast video programming and commerce related data are received. A processor is provided to direct a simultaneous display of the broadcast video programming and the commerce related information to a user on a display device. The commerce related information is presented on an interface consisting of a series of screens that enables the user to select and order an item from a list of available products. A commerce related request to purchase the selected item is input by the user and transmitted by the communications device over the broadcast video network.