A method of testing consumer products. Representative consumer products are created by a computer-based 3-D modeling program or are input via scanner or digital photography. Virtual images of the computer product are merged with test questions to make a virtual consumer test. The consumer test is shown to the representative consumers, either directly via the computer or indirectly by other photographic means. The consumer's responses to the test are input to the computer via any input device such as a mouse, keypad, touch screen or microphone. Data therefrom may be automatically tabulated and summarized. The consumer test may be limited to Intranet testing for enhanced security.