| 摘要 |
PROBLEM TO BE SOLVED: To set selection probability while considering not only the taste of a subscriber but also the intend of an advertiser by integrating the charging processing of advertisement charge to the advertiser with the charging processing of the usage charge of the subscriber. SOLUTION: A subscriber management system 404 analyzes individual information 405 of the subscriber held by the system by relation. The analysis result is provided to the advertiser 409. When the subscriber 401 refers to the advertisement 402, an advertisement system for an interactive television 403 receives it and returns a advertisement which is customized for an individual. At this time, reference frequencies are held for every subscriber. When usage charge is demanded to the subscriber in the end of a month or the like, a reduction corresponding to the reference frequencies is reported 407 to a subscriber management system 404. Then the system 404 demands the usage charge reduced from the normal usage charge 408 to the subscriber 401 based on the reported money amount. |
