摘要 |
PURPOSE: An advertisement method and system is provided to receive advertisement data, including 2D or 3D animation characters, by using a communication waiting state or an idle transmission bandwidth, to process transparently or semi-transparently a background image of the animation character for minimizing the area occupied by the character, and enable the character to freely move in a screen of a user terminal. CONSTITUTION: An advertisement method comprises the steps of a user terminal accessing an animation character advertisement service site(21), the user terminal performing an advertisement transmitted from the service site at a communication waiting state or stopped at a prior advertisement performing state while the user terminal is receiving a web page from the service site(23), stopping the advertisement execution if a set minimum advertisement time has passed(25), recording a log data(27), and moving the advertisement character to a position not overlapped with a screen of an executed program or executing the advertisement until the minimum advertisement time while reducing a sound volume(29).
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